We’re looking at five words today that you might get confused; goal, aim, target, objective and purpose and we’ll help you with some advice and equipment if you want to start your own podcast. Welcome to Aprender inglés con Reza y Craig.

Audio message from Valeria from Bolivia who is creating her own podcast about medicine.
pronunciation of /message/ and /inspired/
‘Lots to set up – podcasting is like a second job’

Podcast equipment
Samson Q2U ($60): https://www.amazon.com/Samson-Handheld-Microphone-Recording-Podcasting/dp/B001R747SG
Audacity to edit: https://www.audacityteam.org/
Podcast hosting: https://www.libsyn.com/ $5 per month
https://anchor.fm/ (free!) Or YouTube

An email from Victor from Valencia
I´ve been working on your podcasts for a few months and they´re strongly (really) helping me to hone my listening skills…Thanks a lot!! (hone=pulir, perfeccionar)
I enjoyed the episode on listening ( https://inglespodcast.com/256 ) and I agree with you that choosing a compelling topic is a key issue, if you want to be motivated to practising (practise) on a daily basis.
What works for me is watching on Youtube several BBC programs about politics in your country…Specially about Brexit which is a seamless and endless source of entertainment and fun (jeje!).
Among them, I often watch “Question Time” by Fiona Bruce, which enables me to listening to questions from ordinary English people.
I think it´s a good exercise for me, though it can be challenging to understand some people when the program goes to Newcastle or Birmingham.
Regards,
Víctor

ITALKI:https://go.italki.com/aprenderingles

Voice message from Josep – Barcelona
What’s the difference between target and goal?
Set a goal/target/objective (plan what you want to achieve)
Reach a target, reach a goal (achieve your aim)
miss the target (darts, archery)

Overshoot a target – exceed a set target/limit
Verb: to target = to try to reach and influence; to victimize.
eg.‘Who does this advertisement target?’; Racist attacks are targeting ethnic minorities.
miss the goal (football)
It’s been a lifelong goal of mine to write and perform a rap song (not Xa lifelong targetX)
This podcast is aimed at a target audience (Spanish speakers, B2 level and above)

purpose = Why you do something. You can also do something on purpose. (adrede) – I didn’t do it on purpose.
To aim – apuntar – to aim at a target
Target – meta, propósito, objetivo / el blanco, la diana (archery – tiro con arco)

Discussion
Are you a goal-setter, a goal oriented person?
What’s the purpose of this podcast?
Some internet sites collect personal data to be able to target online advertising more precisely. Do you agree with this practice?

…and now it’s your turn to practise your English.
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On next week’s episode: Brand Loyalty and Customer Service

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